You need ingredients that are researched by people with a little lateral thinking.

Have a look on the label of your current skin care products. Can you see Cupuacu listed there?

No? I thought not. You see there are a range of ingredients that the mainstream skincare companies use in their products. A relatively restricted range that doesn’t include many great ingredients that are known for their skin health qualities. Capuacu isn’t one of them.

The well known brand name companies use ingredients that have some things in common. They’re well known. That’s good (for them) because if people see something like Coenzyme Q10 on the bottle they know it, so they figure that it has to be good because they know it, so they buy it.

But the mere fact that it’s there doesn’t mean it does anything. For example, how much is there? Is it there only in token amounts so that it can be listed on the label? And is it there in a form that can be taken up and used by the skin?

Great skin care products need to be put together by people who care about how well the product works, not how much of what goes into it to make sure it sells to the max. Great skin care products are put together by people who like to find great organic and natural ingredients that really work, to put into the product.

Even if putting it on the label isn’t going to make it sell. That’s Cupuacu.

No-one’s heard of it, but the best skin care products use it as an ingredient.

What is Cupuacu? It comes from the Cupuacu tree, sometimes called the Cupuassu or Copoasu. A tree related to cocoa. Cupuacu has various health benefits, and is packed with antioxidants, but in particular is great for your skin.But I’ll bet you won’t find it in the list of ingredients of your current skin care products.

Written by Peter Crump - Natural Skin Health

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